Luckily, there are already plenty of tested strategies that have helped fellow SMBs bolster their businesses, according to Selin Song, Google’s president of customer solutions. Through its ads ...
Several tech companies have AI elements or spots entirely made by artificial intelligence in the 2026 Super Bowl. It's a bellwether for the future of advertising.
Saudi Arabia–backed mobile game publisher Scopely has confirmed that it used generative artificial intelligence to produce at least one advertising asset for ...
Check out the pitch decks AI-powered advertising and marketing tech startups used to raise millions from venture capital firms.
Coca-Cola practically invented Santa Claus as we know him today. Credit: Coca-Cola / Secret Level Coca-Cola has an indelible connection to the holidays here in the United States. The company's 1930s ...
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Performance marketing is being rewritten by AI
From targeting and media buying to creative testing and attribution, AI isn’t just helping marketers — it’s doing the work, faster and smarter than ever. The post Performance marketing is being ...
Research from Taboola and several universities suggests AI-generated ads perform comparably to human-made ads when humans in ads look real. Here's what the data reveals.
The Creative Labs unit blends traditional creative development, storyboard design, and human-led scriptwriting with genAI-enabled workflows that allow motion-based creative to be developed, versioned, ...
Agentic AI is changing this equation. By streamlining and accelerating campaign workflows, it allows marketers to meet rising ...
Jeep recently launched an advertising campaign leveraging artificial intelligence-generated imagery. The marketing tactic stands to save companies time and money. Experts compared ethical concerns ...
Springboards, a creative tool built to inspire creativity in advertising, has released a new piece of AI-created work that ...
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