WebFX reports that structured data boosts brand citations in AI searches, enhancing visibility, authority, and traffic.

Three #SMXperts answer questions from the Advanced Technical SEO session at SMX Advanced and share their insights on JavaScript and structured data, two topics at the forefront of website development ...

A controlled test compared three nearly identical pages: one with strong schema, one with poor schema, and one with none. Only the page with well-implemented schema appeared in an AI Overview and ...

Want to improve your appearance in search results? Then you need to know how to implement schema markup. Schema provides the immediate benefit of enhancing the aesthetic of your search results and ...

At SMX East, Gary Illyes from Google said that he wants to see Google to get to a place where they do not need structured data or schema. Meaning, that Google is not dependent on webmasters and ...

Structured data makes certain types of web content highly accessible and understandable by search engines and other third-party programs. Because the data on the page is tagged with standardized ...

In July 2020 we reported that SEOs were not happy that Google was going to deprecate the Structured Data Testing Tool. Well, Google heard that loud and clear and announced that it will instead not ...

JSON-LD is a scripting language that allows publishers to communicate important information to search engines. According to the official JSON-LD website: “Data is messy and disconnected. JSON-LD ...

What if I told you there’s a surefire way to boost your page rankings and cultivate better, higher quality traffic for your website? Does it sound too good to be true? It’s not. What if I also told ...