Two business school professors unpack what brands get wrong when they try to expand their customer base and how to avoid ...

No need: Gemini has “Extensions” built right in. If you want to know when your flight is or summarize a Doc, just type @ in ...

The ad pokes fun at Southwest's old open seating policy—and reminds us of the brand's ongoing list of broken promises.

A viral classroom moment has reignited anxiety about shrinking attention spans and the rise of second-screen viewing.

It’s been called the MAHA Bowl, thanks to brands like Novo Nordisk promoting Wegovy pills, while Ro and hims & hers are pitching telehealth services, Novartis got NFL tight ends to relax for prostate ...