We are looking forward to working with WPP and IBM to determine how our unique knowledge of buyer groups can help inform WPP Open for B2B and help clients deliver more effective advertising …

These inform our ESG approach, focusing activity on the areas of greatest importance and relevance to our business and stakeholders. As materiality is dynamic, we monitor and adjust as needed.

WPP acquires InfoSum in major investment in its AI-driven data offer 3 Apr 2025 Acquisition marks major strategic step forward for WPP’s AI-driven data offer, transforming the breadth and scale of …

Jan 5, 2026 · The Brand Analytics Agent: provides on-demand access to approximately 30 years of WPP’s proprietary Brand Asset Valuator data, the world’s largest and longest-running study of brand …

AI COVER ART Our cover artwork – reflecting the reshaping of the landscape by technology – was produced by our in-house creative technologists in collaboration with engineers at NVIDIA. The …

This will inform WPP’s sustainability strategy, investments, engagement and reporting, to focus activity on the topics of greatest importance and relevance to the business and its stakeholders.

ENGAGING STAKEHOLDERS The Board has continued to engage with WPP’s stakeholders to understand what is most important to them and to inform its decision-making. Board members met …

Key benefits Data-driven creativity Inform your creative process with AI insights.

If you become aware that you are or may be in possession of Inside Information after you submit an application, you must inform the Company Secretary as soon as possible and you must refrain from …

These topics will inform WPP's ESG approach going forward, to focus activity on the topics of greatest importance and relevance to the business and its stakeholders.