
Pay-per-click - Wikipedia
Pay-per-click (PPC) is an online advertising model in which advertisers pay a publisher—typically a search engine or website—each time a user clicks on an advertisement.
PPC Advertising: The Ultimate Guide – Forbes Advisor
Jul 25, 2024 · Pay-per-click marketing is a form of digital advertising where businesses display ads on sites like Google (paid search) and Facebook (paid social) and only pay when someone clicks on the …
What Is PPC? Learn the Basics of Pay-Per-Click Marketing
PPC stands for pay-per-click, a model of digital advertising where the advertiser pays a fee each time one of their ads is clicked. Essentially, you’re paying for targeted visits to your website (or landing …
What Is Pay-Per-Click (PPC) Advertising? - CFI
Dec 23, 2025 · Pay-per-click (PPC) is a digital advertising model where advertisers pay a publisher — typically a search engine or social media platform — every time a user clicks their ad.
What Is Pay-Per-Click (PPC) Marketing? - Salesforce
Aug 14, 2025 · Pay-per-click marketing, or PPC, is a type of online advertising where you only pay when someone clicks on your ad. It’s like renting a digital billboard, but instead of paying for views, you pay …
What Is PPC? A Starter Guide to Pay-Per-Click Marketing - Semrush
Nov 13, 2024 · Pay-per-click (PPC) marketing is a type of digital advertising that involves paying a fee each time someone clicks on your ads. This means PPC is typically more cost-effective compared to …
How to Build Pay-per-Click Marketing Campaigns [+ Best PPC …
Apr 3, 2024 · Pay-per-click, or PPC, is a form of advertising that allows you to pay a fee to have your website on the search engine result page (SERP) when someone types in specific keywords or …
What Is Pay-Per-Click (PPC)? | Coursera
Oct 15, 2025 · Pay-per-click (PPC) is a form of advertising where you show ads on a website or search engine, such as Facebook or Google, and you pay for the advertising based on the number of times …
What is PPC? The Complete Guide to Pay-Per-Click Marketing in 2025
PPC, or Pay-Per-Click advertising, is a form of online marketing where advertisers pay a fee each time their ad is clicked. The goal of PPC is to drive targeted traffic to your website, and you only pay when …
Pay Per Click - What Is It, Formula, Calculation, Example
Pay per click (PPC) is a method of product promotion using the internet in which an advertiser places a link on an online platform, primarily a search engine. Then, the advertiser pays the online platform …